Switzerland - Receiver Market - History
11.03.2014
Sales of DAB+ digital radios continued to rise in 2013, as 365,000 sets were purchased. Demand for DAB+ car radios was particularly strong. This took the number of digital radios in use in Switzerland to over 1.5 million at the end of 2013.
The range of radios on sale is also expanding all the time. Consumers in Switzerland already have a choice of 420 models of digital radios in a wide variety of designs and price ranges. 1.4 million people nationwide listen to digital radio every day (survey AUG 2012). Currently, over one third of all households have access to a digital radio. All radio and TV retailers as well as the major chains sell DAB+ receivers in Switzerland with a wide range of different receivers. More than 50 brands and over 420 different models are currently available.
Sales of DAB+ digital radios continued to rise in 2013, as 365,000 sets were purchased. Demand for DAB+ car radios was particularly strong. This took the number of digital radios in use in Switzerland to over 1.5 million at the end of last year.
In 2013, DAB+ radios accounted for around 64 percent of all radio sales in Switzerland, up from the 53 percent recorded in 2012. An extremely satisfying trend was observed in DAB+ car radios, with sales increasing as much as a five-fold compared with the previous year. Around 100,000 vehicles in Switzerland can now receive DAB+ radio. Leading car manufacturers report that DAB+ is now fitted as standard in 30 to 50 percent of all new cars nationwide, and the trend is growing.
Digital radio: Growth of digital radio 2006 – 2013 in Switzerland (Sales)
1,520,000 devices on the market, at the end of 2013 Source: importers/retailers/GfK (since 2009)
1/3 digital radio households
Visit http://www.digitalradio.ch/de/geraete/ for more information on the digital radio receivers available on the Swiss market.
07.03.2014
Sales of DAB+ digital radios continued to rise in 2013, as 365,000 sets were purchased. Demand for DAB+ car radios was particularly strong. This took the number of digital radios in use in Switzerland to over 1.5 million at the end of 2013.
The range of radios on sale is also expanding all the time. Consumers in Switzerland already have a choice of 420 models of digital radios in a wide variety of designs and price ranges. 1.4 million people nationwide listen to digital radio every day (survey AUG 2012). Currently, over one third of all households have access to a digital radio. All radio and TV retailers as well as the major chains sell DAB+ receivers in Switzerland with a wide range of different receivers. More than 50 brands and over 420 different models are currently available.
Sales of DAB+ digital radios continued to rise in 2013, as 365,000 sets were purchased. Demand for DAB+ car radios was particularly strong. This took the number of digital radios in use in Switzerland to over 1.5 million at the end of last year.
In 2013, DAB+ radios accounted for around 64 percent of all radio sales in Switzerland, up from the 53 percent recorded in 2012. An extremely satisfying trend was observed in DAB+ car radios, with sales increasing as much as a five-fold compared with the previous year. Around 100,000 vehicles in Switzerland can now receive DAB+ radio. Leading car manufacturers report that DAB+ is now fitted as standard in 30 to 50 percent of all new cars nationwide, and the trend is growing.
Digital radio: Growth of digital radio 2006 – 2013 in Switzerland (Sales)
1,520,000 devices on the market, at the end of 2013 Source: importers/retailers/GfK (since 2009)
1/3 digital radio households
25.02.2014
Sales of DAB+ digital radios continued to rise in 2013, as 365,000 sets were purchased. Demand for DAB+ car radios was particularly strong. This took the number of digital radios in use in Switzerland to over 1.5 million at the end of 2013.
The range of radios on sale is also expanding all the time. Consumers in Switzerland already have a choice of 420 models of digital radios in a wide variety of designs and price ranges. 1.4 million people nationwide listen to digital radio every day (survey AUG 2012). Currently, over one third of all households have access to a digital radio. All radio and TV retailers as well as the major chains sell DAB+ receivers in Switzerland with a wide range of different receivers. More than 50 brands and over 420 different models are currently available.
Sales of DAB+ digital radios continued to rise in 2013, as 365,000 sets were purchased. Demand for DAB+ car radios was particularly strong. This took the number of digital radios in use in Switzerland to over 1.5 million at the end of last year.
In 2013, DAB+ radios accounted for around 64 percent of all radio sales in Switzerland, up from the 53 percent recorded in 2012. An extremely satisfying trend was observed in DAB+ car radios, with sales increasing as much as a five-fold compared with the previous year. Around 100,000 vehicles in Switzerland can now receive DAB+ radio. Leading car manufacturers report that DAB+ is now fitted as standard in
30 to 50 percent of all new cars nationwide, and the trend is growing.
Digital radio: Growth of digital radio 2006 – 2013 in Switzerland (Sales)
1,520,000 devices on the market, at the end of 2013 Source: importers/retailers/GfK (since 2009)
1/3 digital radio households