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Australia - Receiver Market - History

30.01.2012

November 2011 - Despite one of the weakest retail markets for many years, sales of digital radios recorded their biggest quarterly jump since Christmas 2010. Official data relating to digital radio in Australia was released by Commercial Radio Australia (CRA) today, showing close to 100,000 DAB+ digital radios were sold in Q3 2011 alone, according to the GfK Marketscope report, bringing the total number of DAB+ digital radios sold since August 2009 to 603,932.

These figures also highlight the fact that nearly 500,000 additional digital radios have been sold since July 2010 at which point sales of digital radios were at 150,000.

The recent sales figures include the Father’s Day retail cycle in which 42 commercial radio stations in the five state metropolitan capitals played a series of digital radio Father’s Day ads that focused on the affordability of digital radio, using the tagline “from as little as $59”.

The latest DAB+ radios include colour touch screen, slideshow and interactivity via wifi internet connection.

04.08.2011

A wide range of DAB+ radios is available in Australia. 

The figures – which cover Sydney, Melbourne, Brisbane, Perth and Adelaide – put the average number of weekly listeners at around 700,000 and the number of radio receivers at 400,000.

Part of the CRM Digital Radio Industry Report 2011, the reports compares July 2009 to December 2009 listener figures with new ones for January 2010 to January 2011, showing an increase in digital sales of 185 per cent in 2010/11 and a rise in digital radio listening to 5.6 per cent (691,000 people) up from 3.7 per cent (449,000) in 2010.

In 2010 there are approximately 60 models in the market from 20 different manufacturers.  The latest DAB+ radios include colour touch screen, slideshow and interactivity via wifi internet connection.

16.09.2010

A wide range of DAB+ radios is available in Australia.  In 2010 there are approximately 60 models in the market from 20 different manufacturers.  The latest DAB+ radios include colour touch screen, slideshow and interactivity via wifi internet connection.