News

More than 1.5 million people tune into digital radio services each week, according to the 2013 Digital Radio Industry Report, with total digital radio sales climbing by 192,974 in the most recently surveyed.

“Quite simply, digital radio improves the ownership experience for our customers, not only in terms of the enhanced clarity and strength of its signal, but also the breadth of station choice and the degree of detail in the information it provides,” said Director of Audi United Kingdom Martin Sander.

Official data relating to DAB+ digital radio in Australia was released by Commercial Radio Australia (CRA) today in the 2013 Digital Radio Industry Report, showing digital radio sales figures have soared to a total of 192,974* in a four month period, listening continues to grow with almost 1.5 million** people tuning in each week and nearly 14,000 new vehicles have now been sold with DAB+ digital radio.

Digital radio sales have soared in the last four month period, according to the latest data from Commercial Radio Australia (CRA).

A surge in DAB Digital Radio sales has been attributed to retailers embracing the technology and promoting receivers in the lead-up to major sales events last year.

The 66 page 2013 Digital Radio Industry Report, has been released by Commercial Radio Australia showing digital radio sales figures have risen to a total of 192,974* in a four month period while listening continues to grow.

The highest ever sales figures of DAB devices were recorded over the 2012/2013 Christmas and New Year period bringing the total number of digital radios sold since launch to 1,195,940.

Karen Stacey, Broadcast Sales Director at Bauer Media: “We are thrilled that Kiss will now be reaching 85% of the population and are excited about the advertising opportunities that we will now be able to offer those wanting to reach the youth market. We fully intend to maximise on these in order to drive Kiss’ success as we look to cement Kiss’ place as the only youth radio station with true national digital coverage.”

The ST gets you a DAB Radio CD with SYNC, 17” alloy wheels, MyKey technology, Quickclear windscreen, Thatcham Cat 1 alarm, unique ST body styling kit and Recaro sports front seats with cloth trim.

DAB now comes as standard in Peugeot 208 GTI.