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Flash FM and the benefits of DAB+ for independent radio

11.04.2024 - France France

Flash FM is 21 years old and began with a computer on a chair. From this small community radio station in Limoges in Haute-Vienne, a commercial medium emerged, with five FM frequencies, two DAB frequencies and 75,000 listeners per week in four regions in west-central France. Like many radio stations, Flash FM’s future lies in DAB+. Flash FM Managing Director Pascal Thomas sets out his strategy: “We’ll be able to communicate that we’re finally a regional radio station for the whole of Limousin. It’s a real satisfaction to be on FM throughout the region and to be developing DAB+ in the extended Limoges area, which represents coverage of Haute-Vienne and Corrèze. Plus, our arrival in Poitiers on DAB+, something that wouldn’t have been possible with FM.” Thomas adds that he would like to launch his station in the Charente region, in Angoulême and Cognac. “That’s the whole point of DAB technology; it’s a real objective.”

(RedTech) Read more