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“Revving up radio” at WorldDAB Automotive 2024

18.06.2024 - WorldDAB News

The unique annual WorldDAB Automotive event brought together both in-person and online, over 300 executives from across the global automotive and broadcast sectors in Prague, Czechia on Thursday (13 June). Setting the scene, WorldDAB President, Jacqueline Bierhorst made a passionate call for continued collaboration to ensure broadcast radio’s prominence in-car. She described radio as “relentless” for its longevity and added: “we all have to pull together to ensure that DAB+ remains at the heart of the dashboard, in the best quality possible.” Bierhorst was joined on stage by EBU Head of Radio, Edita Kudláčová, to highlight radio’s critical role as a trusted source of news, and its importance in times of crisis.

(WorldDAB) Read more